High. Thank-you greatly when planning on taking my personal concern. Earliest you to definitely, I just wished to rapidly come back to Superior And. I know the point of, Perhaps, not-being enough distinction in order to validate the brand new tier so you’re able to expand audience.

Indeed, Lidiane, preciselywhat are you adore picturing adding to this tier to make they, Perhaps, more appealing? Following merely an easy realize-upwards to have Anu. Exactly what drove the fresh new ARPPU tiredness? Is you to generally a combination change within the brand otherwise other things taking place?

Yeah. I’d like to start with all of our Advanced As well as. There are 2 fictional character having high-prevent sections that will be very interesting for all of us. The foremost is profiles wanted a lot more of everything is limited capabilities once they grab increased-avoid tier.

Thus, that is yes figure you to definitely the audience is very considering, what drives one inside customer experience you to number of glides, super slip highlights. Therefore, we really should develop brand new set of possibilities that provides consumers that count on that they’re obtaining the finest band of features away from us. The next part try differentiated feel. And we trust there are numerous opportunities for us which have AI insights on which you are going to push highest achievement to have pages.

We all know loads of all of our users want to have significantly more details about what is actually resonating with individuals which might be seeing their reputation. Weiterlesen